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Keep Your Donors Giving,
Year After Year
Most nonprofits lose 65% of first-time donors.
I'll help you keep them.
I provide custom donor retention strategies for nonprofits who want to turn new donors into lifetime supporters.
Increase Donor Lifetime Value
Grow Your Giving
Retain more donors
The Hidden Cost of Broken Donor Journeys
Most nonprofits don't see the warning signs when donors start to drift away. Without a clear map of your donor experience, you're losing supporters who want to stay.
If you're experiencing any of these, you're not alone:
- After expensive acquisition costs, you see 50% or more of those donors dropping off
- Current donors are giving less and less, or lapsing more and more frequently
- Your team is spread thin. You know retention and donor experience are important, but it's been hard to find time to build a scalable strategy.
See Where Donors Slip Away
(And Stop It)
Stop Donor Drop-off
Map the critical donor touch points where your supporters decide to stay or go.
Find the hidden gaps costing you loyal donors and fix them fast.
Get Custom Donor Journeys
No cookie-cutter plans here. I build personalized donor journeys that reflect your unique mission and supporters.
Clear strategies for each donor type—from first-time givers to monthly partners.
Proven Fundraising Expertise at Your Fingertips
Skip the learning curve. Get time-tested retention tactics that work across organization sizes and sectors. Practical solutions you can implement with your current resources and team.
Happy nonprofits
I've helped nonprofits improve their donor experience for over 10 years. Here are the responses from a few:
"Working with Erin on our donor journey project was an absolute gift. From our first conversation, she felt like a trusted partner who genuinely cared about our mission and our team. The donor journey map she helped us create is a powerful tool that clearly outlines a donor's experience with our organization. It affirmed areas where we're doing well and shined a light on gaps and growth opportunities. I couldn't recommend her more highly."
Erin is a gifted strategic thinker. She has superlative messaging instincts. She takes pains to know her audience well and what will motivate them to respond. She backs up the strategic direction with data, rather than relying on someone else's word or her own hunch. Her people skills are stellar. She is well-versed in the latest best practices in marketing and nonprofit spaces."
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How to Work with Me
You're 3 steps away from getting personalized donor journey map & growth strategy.
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Step 1: Deep Discovery
We spend three focused 1:1 sessions uncovering what's really happening with your donors. I'll dive into your data, talk with you and/or your team, and map out where supporters are falling through the cracks.
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Step 2: Custom Roadmap Delivery
In week four, you'll receive your complete Donor Journey Blueprint. This isn't a generic report—it's a personalized & plan built for your specific nonprofit, with clear steps to fix your retention gaps and grow giving.
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Step 3: Implementation and Ongoing Support
Whether you choose guided implementation with my ongoing support or take the roadmap and run with it yourself, the outcome is the same: a better donor experience, higher retention rates, and increased giving .
Hey there, I'm Erin.
Hey there, I'm Erin.
With over 10 years in the nonprofit world—from startups to $100M+ organizations—I've seen how donor relationships make or break fundraising success.
My superpower? Blending data-driven strategy with authentic relationship-building. I create donor journeys that show you exactly where supporters disconnect and how to keep them engaged.
Getting a new donor costs 5-6X more than keeping a current one. That's why I'm passionate about helping you build lasting connections with the supporters you already have.
I've helped faith-based ministries, human service organizations, and children's charities transform their donor experience and raise more for the causes that matter.
When I'm not mapping donor journeys, you'll find me solving escape rooms, hiking trails, or quoting Parks and Rec. I hope to meet you soon!
Pricing Plans
Choose the plan that fits your nonprofit's needs.
FAQs
Find answers to common questions about our fundraising services and how I can help you.
Think of it this way: If your average donor gives $800 over their lifetime, keeping just 38 donors who would have left pays for a full six-month program.
Most nonprofits lose hundreds of donors each year. Even small improvements to your retention rate deliver returns far beyond what you'll invest in our work together.
You'll likely see immediate improvements in your donor conversion process once the first journey fixes are implemented. While retention rates are traditionally measured year-over-year, most clients notice increased donor engagement within the first 3 months. By month 6, you'll typically see supporters making additional gifts and higher response rates to your communications.
We will do 3-4 sessions together where I ask a lot of questions and you answer. You may need to pull some numbers from your CRM or from other team members in between meetings. Then, I'll present a living document with your donor journey on it, along with high-level and tactical strategies for improving your donor experience & retain donors - based on research & unique to you. And if you need help implementing those recommendations, I can provide retainer services if I have a spot available.
I bring both analytical precision and relationship-building expertise to your donor experience. While many consultants focus only on data or only on storytelling, my whole-brain approach connects these essential elements. I also have experience working for a nonprofit agency, and I bring that level of client-facing expertise to my work.
My pricing is tailored to the specific services and support you require. I offer competitive rates to ensure you receive the best value. My "Donor Accelerator" package begins at $1500. I also provide fractional fundraising if you need ongoing support - or hourly consulting. Contact me for a personalized quote based on your needs.
Yes, I work with a variety of nonprofits across different sectors. Most of my experience is with orgs who rely heavily on individual giving in their fundraising mix. My goal is to understand your unique mission and challenges. Together, we can develop a tailored strategy to help you succeed.